10. Fake it till you make it.
“Fake it till you make it” is a paper-thin business strategy for rookies and a fool’s game to real professionals. You’ll never trick those you want to win over, and you may just damage your budding reputation in the process.
As for “making it,” knowledge is power. The more you know, the more you grow. Learn everything you can from the best leaders in your industry. Interview them; take them to lunch; study them. The best shortcut to success is learning from the best. Combine this knowledge with authenticity, and you’ll have a unique value proposition that serves you throughout your career. — Shaun Rawls, lifelong entrepreneur, founder and CEO of Rawls Consulting